Digital Content Manager/Web Manager

Posted by Nexstar Broadcasting Group, Inc.

Charleston, WV
Posted: 2020-08-19


Position Summary 


The Digital Content Manager/Web Manager owns the overall editorial presentation of WOWK 13 News’s digital properties. Principle responsibilities include managing digital content producers, digital MMJ’s, digital photographers and the rest of the digital staff. Understanding newsroom workflow, task delegation and assignment abilities are paramount. This is a key newsroom management position essential for the daily digital execution of the brand. This position reports directly to the News Director.  


Essential Duties and Responsibilities 

Daily Expectations: 

Manage content display across desktop and mobile 
Be a newsroom leader 
Be a fixture in the morning and afternoon editorial meetings 
Contribute content to relevant events and/or stories as needed 
Assist with special project/sweeps planning & execution 
Work irregular/odd hours and available to work weekends and holidays 
Think strategically about developing the digital audiences and online capacities of newsroom 
Help develop new opportunities to expand news brand and services while utilizing new and emerging technologies 
Additional responsibilities as assigned by management 
Assist in managing sales content elements that have strong revenue potential and web user interest. 
Live streaming knowledge 
Brand Execution 

Work in tandem with News Director and other news managers 
Execute breaking news – including push alerts, social media, email alerts 
Develop and maintain new sections of the web site as news coverage dictates 
Plan for the long-term growth of the sites, sets priorities and plans coverage for major events 
Manage social media – station staff posts and moderation of user comments 


Required Skills/Education 

Passion for local news 
Innovative, user-focused, and full of creativity and initiative 
Strong editorial judgment 
At least three years’ experience; one-year news personnel management experience preferred 
Intimate familiarity with AP Style 
Strong written and verbal communication skills 
Experienced with content management systems 
Able to edit video and images 
Working knowledge of web standards and protocols 
Ability to understand and use state-of-the-art broadcast and digital technology. 
Bachelor’s degree in Communication/Journalism or related degree preferred. 
Work Environment/Mental/Physical Requirements: High stress environment with deadline pressures and the demands of breaking news, which can happen at any time. Some travel may be required. 

 The Digital Content Manager must be able to sit, conduct phone conversations, use email, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, work near others, and work indoors in environmentally controlled conditions. Must be able to sit for long periods of time. 

 NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned. 


 If you like wild growth and working with happy, enthusiastic over-achievers, youll enjoy your career with us! 


You must apply online to be considered for this position.  Please go to:  to access all career opportunities for WOWK-TV and Nexstar Broadcasting, Inc.


WOWK-TV is an equal opportunity employer.


Job posted by an Equal Opportunity Employer