Senior Multi-Platform Marketing Producer

Shreveport, LA
Posted: 2018-11-28


KSLA News 12 in Shreveport, LA, is seeking a creative leader to serve as Senior Multi-Platform Marketing Producer. 


This person will assist the Marketing Director in leading marketing efforts to grow audiences on every screen, including broadcast, mobile, OTT, desktop and social media. The Senior Multi-Platform Marketing Producer will also work with sales and clients to create non-news sponsored content opportunities and work with the content team to improve engagement on all digital platforms. 


The ideal candidate is an expert visual storyteller with strong skills in writing, cinematography and Adobe Creative Cloud editing programs. Exceptional organization and strategic thinking is required to implement market research recommendations and achieve goals in audience development and revenue growth.  This individual is a hands-on producer, who also manages the production and trafficking of station marketing content. 


Bachelor’s Degree in Marketing, Advertising, Film/Video or other related field preferred. A minimum of 3 years proven working experience in digital and broadcast marketing producing measurable results using the latest trends and best practices. Highly creative with experience in identifying target audiences and devising social and digital campaigns that engage, inform and motivate. Expert knowledge of analytic tools, HTML and CMS applications.


Must provide creative reel demonstrating advanced production knowledge, especially Adobe Premiere, Adobe After Effects and DSLR cinematography



Qualified applicants, please apply online (Raycom Media Careers) and attach resume with cover letter, and link to your most recent work.  Drug screen required. No phone calls please.  EOE-M/F/D/

Job posted by an Equal Opportunity Employer