Description:
The Sales Account Executive is a multi-media marketing professional that generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television, digital and social media advertising.
Responsibilities:
• Implements strategies to consistently grow revenue and exceed revenue goals. • Establishes credible relationships with local business community. • Makes sales calls on existing and prospective clients. • Maintains assigned accounts and develops new accounts. • Prepares and delivers sales presentations to clients. • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. • Provides clients with information regarding rates for advertising placement in all media. • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. • Works with clients and station personnel to develop advertisements. • Performs other duties as assigned.Requirements:
• Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. • Minimum one year’s experience in sales, preferably in the media field. • Valid driver’s license with an acceptable driving record. • Experience achieving long-range objectives and implementing the strategies and actions to achieve them. • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.Contact:
Kim Walker
You must apply online to be considered for this position. Please go to: www.nexstar.tv to access all career opportunities for WOWK-TV and Nexstar Broadcasting, Inc.
WOWK-TV is an equal opportunity employer.
You must sign in to apply for this position.