Regional Digital Sales Director

Posted by Townsquare Media

Trenton, NJ
Posted: 2017-03-21

Description:

Townsquare Media (NYSE: TSQ) is seeking a seasoned Sales Executive, with a true “hunter” mentality to bring our full suite of cross - platform Digital Media Solutions to market. This front line seller will be responsible for building out new revenue channels at the regional level to both agencies and direct clients. We’re looking for a domain expert with proven success at selling Advanced Audience Targeting and Extended Reach Digital solutions as well as superior knowledge of new/emerging digital advertising technologies and techniques. The ideal candidate has an entrepreneurial spirit, who works with a sense urgency and passion, and thrives in this early stage, market development phase. The Regional Digital Sales Executive will be a key contributor to defining sales strategy, offering, programming, packaging and collateral. This new role will work closely with Local sales teams and leadership across 66 markets in the US. This is an ideal role for an experienced, solutions-based seller who is comfortable building new lists, prospecting and closing new business.

Core Responsibilities:

Build out new revenue channels at Regional and Local Key Account levels
Create, implement & execute on a Sales Territory/Account Plan to drive direct and agency sales efforts, with a focus on Advance Audience Targeting and Extended Reach Digital solutions
Work independently from, and long-side, Local cross-platform Sellers in individual markets
Perform extensive needs assessments with prospects (acquisition), and existing customers (cross sell) to determine how TSQ Solutions offer the best results for your customers
Deliver compelling presentations that highlight the TSQ competitive advantages
Develop needs-based solution proposals
Identify, organize and focus internal resources (pre-sales and post sales) that are required to affect close of new sales opportunities 
Meet and Exceed Revenue Targets
Thrive in a business development role which includes prospecting within a defined geography as well as expanding, thru cross-sell, existing client relationships
Be successful with cold calling, prospecting and scheduling your own appointments as this is a front line seller role focused on Regional Agencies and Direct Clients
Research opportunities thoroughly and proactively, identifying an advertisers needs while working with Client Services to propose efficient solutions
Expert level understanding of exchange platform and advanced audience targeting capabilities and their value proposition for customers to drive business unit growth and revenue
Establish strong relationships with advertising agency and client-direct personnel, including all decision-makers and key influencers from junior media planners to top management
Act as a digital media mentor and resource to our client base and general sales staff
Become a positive and influential presence in your region
Qualifications:

Minimum 5 years sales experience as an individual contributor in a sales (hunter) role
Digital Sales background (i.e. mobile, video, display, social, email and paid search)
Proven experience selling Advanced Audience Targeting, Extended Reach, and Programmatic offerings
Consultative/Solutions selling experience vs. a single Product selling background
Proven track record in meeting/exceeding monthly, quarterly and annual revenue goals
Consistent performer and responder to daily, weekly and monthly Sales KPI’s
Demonstrable experience at new market and revenue development
Previous Radio, Events and Sponsorship sales experience a huge PLUS
Deep contacts with Regional Agencies and Direct Clients with focus on Healthcare Services, Retail, Travel/Tourism, Automotive, Energy and Government
Independent, Entrepreneurial, comfortable in a fast pace, early stage environment
Detail-oriented, someone who rolls up their sleeves and gets the job done
Intellectual curiosity to surface insights & implications and use this knowledge to think creatively about how to advance TSQ Regional offerings
Exceptional communication skills with the ability to clearly articulate compelling value propositions for TSQ’s Digital Solutions
Excellent verbal and written communication skills
Superior knowledge of new/emerging digital advertising technologies and techniques
entrepreneurial spirit, a self-starter, who works with urgency and passion
Regional travel estimated to be 25-35% of the time
Bachelor’s Degree or equivalent experience is required, Advanced degree a plus

To Apply:

Please apply online at: http://grnh.se/wnvg541

Current Townsquare Media Broadcasting Employee Qualification Statement: It is preferred that current employees of Townsquare Media Broadcasting, LLC and affiliated companies have a minimum of six months of service in their present position, and a fully competent performance rating to be eligible to apply for this position.

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

About Townsquare Media:

Townsquare Media Group is a diversified media, entertainment and digital marketing services company that owns and operates radio, digital and live event properties. The company specializes in creating and distributing original entertainment, music and lifestyle content. Its assets include 312 radio stations and over 325 local companion websites in 66 small to mid-sized markets, making it the third largest owner of radio stations, a national portfolio of music and entertainment digital properties reaching over 50 million US unique visitors monthly, including Taste of Country, Diffuser.fm, Ultimate Classic Rock, Loudwire, The FW, GuySpeed, ScreenCrush and PopCrush, approximately 500 live music and nonmusic events annually, and Seize the Deal, an E-commerce business.

 

Responsibilities:

Core Responsibilities:

Build out new revenue channels at Regional and Local Key Account levels
Create, implement & execute on a Sales Territory/Account Plan to drive direct and agency sales efforts, with a focus on Advance Audience Targeting and Extended Reach Digital solutions
Work independently from, and long-side, Local cross-platform Sellers in individual markets
Perform extensive needs assessments with prospects (acquisition), and existing customers (cross sell) to determine how TSQ Solutions offer the best results for your customers
Deliver compelling presentations that highlight the TSQ competitive advantages
Develop needs-based solution proposals
Identify, organize and focus internal resources (pre-sales and post sales) that are required to affect close of new sales opportunities 
Meet and Exceed Revenue Targets
Thrive in a business development role which includes prospecting within a defined geography as well as expanding, thru cross-sell, existing client relationships
Be successful with cold calling, prospecting and scheduling your own appointments as this is a front line seller role focused on Regional Agencies and Direct Clients
Research opportunities thoroughly and proactively, identifying an advertisers needs while working with Client Services to propose efficient solutions
Expert level understanding of exchange platform and advanced audience targeting capabilities and their value proposition for customers to drive business unit growth and revenue
Establish strong relationships with advertising agency and client-direct personnel, including all decision-makers and key influencers from junior media planners to top management
Act as a digital media mentor and resource to our client base and general sales staff
Become a positive and influential presence in your region

Requirements:

Qualifications:

Minimum 5 years sales experience as an individual contributor in a sales (hunter) role
Digital Sales background (i.e. mobile, video, display, social, email and paid search)
Proven experience selling Advanced Audience Targeting, Extended Reach, and Programmatic offerings
Consultative/Solutions selling experience vs. a single Product selling background
Proven track record in meeting/exceeding monthly, quarterly and annual revenue goals
Consistent performer and responder to daily, weekly and monthly Sales KPI’s
Demonstrable experience at new market and revenue development
Previous Radio, Events and Sponsorship sales experience a huge PLUS
Deep contacts with Regional Agencies and Direct Clients with focus on Healthcare Services, Retail, Travel/Tourism, Automotive, Energy and Government
Independent, Entrepreneurial, comfortable in a fast pace, early stage environment
Detail-oriented, someone who rolls up their sleeves and gets the job done
Intellectual curiosity to surface insights & implications and use this knowledge to think creatively about how to advance TSQ Regional offerings
Exceptional communication skills with the ability to clearly articulate compelling value propositions for TSQ’s Digital Solutions
Excellent verbal and written communication skills
Superior knowledge of new/emerging digital advertising technologies and techniques
entrepreneurial spirit, a self-starter, who works with urgency and passion
Regional travel estimated to be 25-35% of the time
Bachelor’s Degree or equivalent experience is required, Advanced degree a plus

Contact:

Please apply online at: http://grnh.se/wnvg541

Current Townsquare Media Broadcasting Employee Qualification Statement: It is preferred that current employees of Townsquare Media Broadcasting, LLC and affiliated companies have a minimum of six months of service in their present position, and a fully competent performance rating to be eligible to apply for this position.

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Job posted by an Equal Opportunity Employer

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